Enterprise work
Fifteen years inside regulated industries.
Before founding companies I led enterprise UX and digital transformation for Canada's largest banks and government departments — work that taught me how technology, business strategy, accessibility, engineering, compliance, and organizational change intersect. That's the foundation the ventures are built on.
9 projects
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- Government · 2023 – 2024Flagship
Modernizing Canada's immigration experience
Lead Product Designer & Accessibility Strategist
Redesign a legacy application journey used by millions of applicants, spanning dozens of legacy forms, complex eligibility logic, and strict WCAG 2.2 AA + Accessible Canada Act requirements.
- Service design
- Complex forms
- WCAG 2.2 AA
- Design system
Read case studyPosition 1 - Government · 2022
Rethinking service delivery for benefits
Senior UX Designer
Simplify a fragmented benefits ecosystem used by millions of Canadians, with plain-language and accessibility requirements baked into every touchpoint.
- Service blueprint
- Research
- Accessibility
- Content design
Read case studyPosition 2 - Government · 2024
Bringing intelligence into property assessment
Product Design Lead
Modernize legacy assessment tooling and introduce AI-assisted workflows for property valuation at provincial scale.
- AI product design
- Enterprise UX
- Design system
- Change management
Read case studyPosition 3 - Government · 2022
Digital modernization for regulated services
Senior UX Designer
Turn compliance-heavy transport services into approachable digital experiences without losing regulatory fidelity.
- Regulatory UX
- Forms
- Accessibility
- Information architecture
Read case studyPosition 4 - Financial Services · 2021
Redesigning digital banking journeys
Senior Product Designer
Reduce friction across everyday banking flows for millions of customers while meeting accessibility and compliance bars.
- Financial UX
- Design system
- Accessibility
- Prototype testing
Read case studyPosition 5 - Financial Services · 2022 – 2023
Evolving online trading with Scotia iTRADE
Product Designer, UX Designer
Rethink online trading so it feels approachable for newer investors without losing the depth serious traders rely on.
- UX audit
- UX research
- Information architecture
- Interactive prototypes
Read case studyPosition 6 - Financial Services · 2017
Overhauling a legacy wealth platform
Interaction Designer, UX Designer
Redesign an entrenched legacy system used by advisors and clients — improving both the information architecture and the interaction layer without disrupting critical financial workflows.
- UX audit
- User flow
- Wireframing
- UI redesign
Read case studyPosition 7 - Enterprise · 2020 – 2023
Leading UX for national e-commerce
Project Manager / UX Manager
Guide a multi-disciplinary UX team through Home Depot Canada's digital transformation — spanning e-commerce, customer, and in-store experiences for one of the country's largest retailers.
- UX management
- Strategic roadmaps
- Team building
- UX coaching
Read case studyPosition 8 - Enterprise · 2018
Simplifying telco customer journeys
Senior UX Designer
Untangle multi-product telco journeys across marketing, purchase, and self-service.
- Enterprise UX
- IA
- Journey mapping
Read case studyPosition 9